Cuppacafe

The Hollywood Insider at EW.com clues us in to the creepy promotion for the FRINGE series, the only TV I try to watch these days. (Don't ask me how bad this season is for TV watching. I might tell you. You won't like me when I tell you how bad TV is this fall.)

Did Reznor want to be paid for the use of his music and collaboration?

“We offered him compensation, and he said, ‘No, no, I just want to have fun and be part of something cool,’”

Reznor wound up revamping the song in his mobile studio while on tour, and he even came up with the idea of “embedding” one of the show’s glyphs in the music. (Hint: Examine the song’s sound waves on a computer.) Now for the big question: Might Reznor pop up in an episode of Fringe? “If he wants to come act on the show, that’s not tit for tat—that’s an open invitation, and we made that known to him,” says Pinkner. Any ideas on what he may play? “Well, his head would probably end up exploding,” deadpans Pinkner. “There’d be some uncomfortable biology in there one way or another.”