Milking a new design
by The Perfessor Posted on Jun 30, 2008 under Buzz | Comments are off
So, you think that you know how to do something as simple as pouring milk from a gallon jug? Perhaps not so much. No, really, apparently, Sam’s Club is holding in-store courses for its customers on how to pour milk. I kid you not.
No, this isn’t some remedial pouring course for the less-than-competent, this is due exclusively to a new ergonomic design for milk cartons that exclusive to Sam’s (and now Wal-Mart). The new milk carton is not only constructed out of recycled materials, but it is square. Yep, square.
The new design apparently allows the milk to be shipped in cardboard shells (like soda, or canned food) rather than traditional plastic milk cases. The new design thus allows for more milk to be shipped and stores in the same amount of space, making it more economical to ship and store.
The net result is a lower cost per gallon of milk. Read more in the NY Times (free registration required), or just watch a vid.
The Perfessor










